Packaging Choices That Make Bulky Office Supplies Sell
Packaging Choices That Make Bulky Office Supplies SellA pallet of lever arch files arrives at a retail distribution centre in Rotterdam. The stretch wrap looks intact, the pallet label scans cleanly, and the load is accepted without a second glance. Two hours later, the DC quality team opens a carton and finds cracked spines, scuffed covers and a row of files that will never reach a shelf. Nobody damaged that pallet in transit on purpose. The damage was designed into it months earlier, at the moment someone chose a carton specification without testing it against the product inside. When you source private label office products, packaging is not a finishing touch. It is the load-bearing decision that determines whether your brand arrives sellable or becomes a credit note.This is the…